Hi, I’m Heidi, your holistic business coach
Do you want to find a more aligned way to grow your business that doesn’t exhaust your sensitive soul?
I hear you.
I started my first online business in 2003 and am no stranger to anxiety and burnout. Back then, I used to wake up and cry in the bathroom because I hated my business.
By trying to do things based on a Type A, corporate energy (not mine), I had created a thriving web development company that exhausted me.
Something had to change.
My journey to find a better way led me to certifications in yoga, Ayurveda, energy healing, tapping & life coaching. I developed a more whole way of being in business that makes me excited to get up in the morning.
I now combine my healing work with my hard skills in operations and online business systems to offer a holistic approach to business building.
And I have the honor to help people just like you grow their businesses with calm, bespoke strategies that feel good in your body.
I work with clients in 2 ways:
Creating business strategies/plans & business coaching.
Would you like to say good-bye to exhausting yourself with mis-aligned business strategies and embrace wholeheartedly a way of being in business that feels like you?
Then I invite you to schedule a call.
My Influences & Philosophy
My approach to coaching and consulting has been deeply shaped by a diverse range of influences and experiences—each adding a layer to how I show up as a guide, strategist, and advocate for my clients.
Currently, I’m inspired by thought leaders like George Kao and Dani Gardener, who are pioneers in sustainable, authentic business practices. Their work aligns with my belief that true success isn’t about endlessly scaling but about creating businesses that feel good to run and are sustainable in every sense of the word.
I’m also a Human Design nerd. It’s had a profound influence on how I see myself in my own business and I’m now incorporating it into my work with clients. It helps me support each person’s unique strengths and avoid one-size-fits-all advice.
I was certified in coaching through The Life Coach School in 2020, which gave me a solid foundation in cognitive behavioral therapy and goal-driven coaching methods. I’ve also been through Stacey Boehman’s 2K & 200K programs and many other LCS-based programs for business & sales, which inspire my approach to sales & marketing.
In my own work with clients, I also have a trauma-informed lens, making space for neurodivergence, introversion, and unconventional ways of being in business. I know that mindset work is essential, but for many, traditional ways of doing business don’t fully support their needs and experiences. This is why I integrate body-based awareness, gentle planning practices, and permission to be who you are while building your business.
My foundations in yoga and Ayurveda ground my understanding of holistic wellbeing in work, while my 20 years as the owner of an online web development company have given me a strong mind for strategy and tech.
I believe business can—and should—be deeply aligned with who we are, how we operate best, and how we want to contribute to the world.
Recently, I became a certified Director of Operations, adding another dimension to my work. I combine this with the EOS approach to business planning, which provides a structured way to help businesses achieve more with less friction. I love using tools like Asana to organize both my own business and my clients’, making everything flow with ease and clarity.
Through it all, I’m passionate about creating regenerative, human-centered businesses. I believe a sustainable business isn’t built by following someone else’s playbook—it’s a process of developing your own best practices and honoring your unique rhythms and needs.